proprietary name
Concise Oxford English Dictionary © 2008 Oxford University Press:
proprietary name (also proprietary term)
▶noun a name of a product or service registered as a trademark.
'proprietary name' also found in these Oxford entries:
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proprietary nameConcise Oxford English Dictionary © 2008 Oxford University Press: proprietary name (also proprietary term) ▶noun a name of a product or service registered as a trademark. 'proprietary name' also found in these Oxford entries:
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