WordReference Random House Learner's Dictionary of American English © 2018
slo•gan /ˈsloʊgən/USA pronunciation   n. [countable]
  1. a phrase identified with a particular party, product, etc.;
    a catch phrase:a campaign slogan.

WordReference Random House Unabridged Dictionary of American English © 2018
slo•gan  (slōgən),USA pronunciation n. 
  1. a distinctive cry, phrase, or motto of any party, group, manufacturer, or person;
    catchword or catch phrase.
  2. a war cry or gathering cry, as formerly used among the Scottish clans.
  • Scots Gaelic sluagh-ghairm, equivalent. to sluagh army, host (compare slew2) + gairm cry
  • 1505–15

Collins Concise English Dictionary © HarperCollins Publishers::

slogan /ˈsləʊɡən/ n
  1. a distinctive or topical phrase used in politics, advertising, etc
  2. Scot a Highland battle cry
Etymology: 16th Century: from Gaelic sluagh-ghairm war cry, from sluagh army + gairm cry

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